Amazon is an excellent place to sell your products because of the thousands of visitors that check out the website on a daily. With so many options, how can a business stand out and attract buyers?
Like retail store fronts, product presentation plays a huge role in grabbing a shoppers’ attention. On Amazon, high-quality product images are an absolute necessity. Time, effort, and resources spent on getting the perfect shot to display on your listing will never go wasted.
Here are a few photography tips on how you can easily improve your images:
Tip # 1: Have a good background and proper lighting
Proper lighting and good background are the fundamental elements of high-quality photos. When taking product images, it’s best to opt for a plain white background in a well-lit environment. This setup gives emphasis to your product and will give customers the chance to view your items clearly.
Tip # 2: Improve stability with a tripod
Prevent blurry images by using a tripod or by taking images on a steady surface. Doing so will keep the camera still and eliminate unwanted movement.
Tip # 3: Focus on the details
Remember to pay attention to the details of your photo: resolution, colors, placement, and other similar aspects. Make sure that the sizing is compatible across different devices.
Tip: Your photos should always be at the center as the focal point of your image. Additional props and styling are discouraged.
Tip # 4: Follow Amazon’s image requirements
Amazon has a list of image requirements for merchants to follow, such as image formats, dimensions, color modes, file names and other similar technical requests. Regularly check their list of requirements to avoid any mishaps with your listings.
Tip # 5: Do basic photo editing
Post-editing is a must for product shoots. Tweaks, touch-ups, and adjustments make your images a thousand times more appealing to buyers. Before uploading, see what you can enhance to achieve a sharp and professional look.
Tip # 6: Include multiple product shots
Put multiple photos of your product in different variations and angles so shoppers know what to expect when they purchase from you. You could even add an image of your packaging or a few creative shots with props for an added touch. The goal is to allow visitors to visualize themselves with your product. These simple tips are backed by photographers who work on Amazon Photo Editing Services regularly. If you can apply the tricks mentioned, you’ll surely improve the appeal of your product and welcome more interested shoppers to your page!